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redesignblog is essentially a blog about itself.

redesignblog is an exercise in collaborative design education. It is an open discussion of design principles, which are then applied. Blog entries document this process. The changelog shows progress. Comment on posts to discuss the design.

CR Fooled Me

You guys can pretty much ignore that last post. It was a spoof. I fell for it.

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Creative Review “Brand Identity”

From a CR Blog post on Creative Review creativereview’s new identity:

“Following a universal brand audit instigated in the wake of an immersion expedition led by a cohort of leading brand ideators, we engaged in a thoroughgoing knowledge accumulation programme to facilitate blue-sky thinking and empower Creative Review® in the vanguard of world class best practice in thought-leadership.”

Really? Really?

Universal brand audit? Instigated? Immersion expedition? Cohort of leading brand ideators? Yes, ideators. Thoroughgoing knowledge accumulation? Blue-sky thinking? Thought-leadership? And this is an identity? What identity exactly? We here at Creative Review have the best goddamn thesaurus you’ll ever find. But we’re so creative we even add to it.

Lord, have mercy. Link

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Boy some people sure are smart.

I guess Andy Rutledge won’t be helping out Designers for Obama. I can’t justify linking to the offending post.

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